How To Build A Google Ads Campaign For A Painting Restoration Company | ChatGPT Vs. MyRandy

In this blog post, I’m going to give you a side-by-side comparison of ChatGPT Vs. MyRandy when asked How to build a Google Ads campaign for A Painting Restoration Company.

We begin our exploration with ChatGPT, a product of OpenAI and arguably the most advanced AI chatbot currently available. This cutting-edge software tool relies on GPT-4, OpenAI’s latest premium offering, to deliver results.

The response from ChatGPT for the question “How To Build A Google Ads Campaign For A Painting Restoration Company?” is as follows:

Creating a Google Ads campaign for a painting restoration company involves several key steps, from keyword research to ad copywriting and campaign optimization. Here’s a step-by-step guide:

### Pre-campaign Preparations

#### Identify Business Goals
Before launching any campaign, determine what you hope to achieve. This could range from getting more website visits, increasing the number of leads, or enhancing brand awareness.

#### Budgeting
Decide on a budget for your Google Ads campaign. You can start small and scale up as you see results.

#### Know Your Audience
Understand the types of customers who are most likely to need painting restoration. Are they homeowners, antique dealers, or galleries? The more specifically you can target, the better.

#### Landing Pages
Ensure you have a well-designed, mobile-friendly landing page that clearly states what your business offers and includes a strong call-to-action (CTA).

### Research

#### Keyword Research
Use tools like Google Keyword Planner to find relevant keywords. Consider long-tail keywords, which are three to four words long and specific. For example, “oil painting restoration services” would be more effective than just “painting restoration.”

#### Competitor Analysis
Check what keywords your competitors are using and how they are structuring their ads. This can provide you valuable insights.

### Setting Up the Google Ads Campaign

#### Account Structure
Typically, you’ll have one or more campaigns, each with several ad groups. Each ad group can contain multiple ads and keywords.

1. **Campaign Level**: You could separate campaigns based on different services like ‘Oil Painting Restoration’, ‘Watercolor Restoration’, etc.
2. **Ad Group Level**: Within each campaign, have ad groups targeting specific aspects. For example, the ‘Oil Painting Restoration’ campaign could have ad groups like ‘oil painting tear repair’, ‘remove varnish from oil painting’, etc.

#### Campaign Settings
– **Campaign Type**: Choose “Search” for a start.
– **Targeting**: Target geographically based on where your potential clients are.
– **Bidding**: Start with manual CPC (Cost-Per-Click) so you have more control.

#### Create Ad Groups and Keywords
For each ad group, add the relevant keywords. Use different match types like “Exact Match”, “Phrase Match” and “Broad Match Modifier” to have a mix.

#### Write Ads
Write compelling ad copies that include:
– A clear headline mentioning your service
– A description outlining what sets you apart
– A CTA like “Call Now” or “Get a Free Estimate”
– Display URL that shows your website link

Include ad extensions like site link extensions, call extensions, and location extensions to provide more information.

### Launch and Monitor

After launching, closely monitor key metrics such as clicks, CTR (Click-Through-Rate), CPC, conversions, etc.

### Optimize

– **A/B Testing**: Run different versions of your ads to see which ones perform better.
– **Keyword Optimization**: Add negative keywords that are irrelevant to prevent wasting budget.
– **Ad Schedule**: Consider scheduling your ads to only show at times when potential customers are likely to be searching.

With these steps, you should be on your way to creating an effective Google Ads campaign for your painting restoration company.

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Now, shifting our focus to MyRandy, let’s assess its capabilities.

MyRandy’s unique selling proposition lies in its foundations – the Local Service Mastery Program.

This coaching program aims to empower service business owners to become self-sufficient in lead generation, bypassing the need for marketing agencies. And so here’s MyRandy’s response for that same question:

Based on the Local Service Mastery program, here are the steps to build a Google Ads campaign for a painting restoration company:

Step 1: Define your campaign budget and target city

Determine the budget you are willing to allocate for your Google Ads campaign.
Identify the specific city or cities you want to target for your painting restoration services.
Step 2: Create a campaign per city

Since you mentioned targeting cities rather than areas, it is recommended to create a separate campaign for each city you want to target.
This allows you to customize your ads and settings for each specific city, maximizing your campaign’s effectiveness.
Step 3: Set up ad groups

Within each campaign, create ad groups based on different types of painting restoration services you offer.
For example, you can have ad groups for “Painting Restoration,” “Artwork Conservation,” “Historical Building Restoration,” etc.
This helps organize your ads and ensures they are relevant to the specific services you provide.
Step 4: Craft compelling ad copy

Write persuasive and engaging ad copy that highlights the unique selling points of your painting restoration company.
Include relevant keywords related to painting restoration to attract potential customers.
Consider using ad extensions like call extensions or location extensions to provide additional information and encourage conversions.
Step 5: Monitor and optimize your campaign

Regularly review the performance of your Google Ads campaign to identify areas for improvement.
Analyze metrics such as click-through rates, conversion rates, and cost per conversion.
Make adjustments to your keywords, ad copy, and targeting settings to optimize your campaign’s performance.
Would you like me to expand more on this?

With the responses from both chatbots in front of us, we can analyze and compare. 

Who did a better job? We would love to hear your thoughts in the YouTube video comments!

For further information on MyRandy and the Local Service Mastery Program, please refer to the links below. And don’t forget to subscribe to our Newsletter and YouTube channel for more updates and comparisons like this.

MyRandy Waitlist – https://forms.gle/Fr2WkSpRRseKxcYRA

Local Service Mastery Program – https://localservicemastery.com/b